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Strategic Planning Services

Turn your goals into an actionable plan. We combine finance-first analysis with practical strategy—so you know where to focus, how to fund growth, and what moves the needle.

What we do:

  • Financial benchmarking and diagnostics
  • Compare margins, overhead, and productivity to peers and targets
  • Risk and scenario analysis
  • Best/base/worst-case planning for revenue, costs, hiring, and capital
  • Forecasts and operating plans
  • 12–24 month revenue/expense forecasts tied to a monthly budget
  • Pricing and profitability
  • Unit economics, service mix, cost controls, and margin improvement
  • Cash flow strategy
  • 13‑week cash plan, working capital tune‑ups (AR/AP/inventory), debt options
  • Business environment review
  • Trends, seasonality, competitive dynamics, and capacity constraints
  • Execution cadence
  • KPI dashboard, owner/leadership meeting rhythm, and accountability

Deliverables you'll receive:

  • Strategic plan summary (one‑pager) with priorities and milestones
  • 12–24 month forecast and monthly budget with scenario modeling
  • KPI dashboard and target map
  • Cash flow plan and funding recommendations
  • Quarterly review agenda and action tracker

Our process:

  • Discover: goals, constraints, historicals, and market context
  • Diagnose: benchmark performance and identify quick wins
  • Design: build forecasts, pricing/profit plan, and cash strategy
  • Execute: monthly KPI reviews and quarterly strategy resets
  • Iterate: update assumptions as the business evolves

When this helps most:

  • You’re growing but margins and cash feel tight
  • You’re planning pricing changes, a new location, or new lines of business
  • Lenders/investors want a plan with reliable numbers and milestones

Works well with:

  • Client Advisory Services (CAS) for monthly reporting and reviews
  • Remote CFO Services for deeper forecasting, capital, and board/lender support

Ready to align strategy with the numbers—and execute confidently? Contact us or book a quick consult to start your strategic plan.

Why Choose Cloonan CPA?

  • Personalized Attention for Every Client

    You work directly with William Cloonan, CPA—no call centers, no junior staff. Every client gets tailored advice and responsive support.
  • Virtual CPA Services, Nationwide Reach

    Efficient, secure, and convenient service for small businesses across the U.S.—no matter where you’re located.
  • Small Business Specialist

    With 7+ years of experience serving entrepreneurs and small business owners, we understand your unique challenges and goals.
  • Trusted Experience

    A proven track record of helping clients minimize taxes, stay compliant, and grow their businesses with confidence.

Ready to Get Started?

Schedule a free consult, reach out with questions, or access your secure client portal.