Strategic Planning Services
Turn your goals into an actionable plan. We combine finance-first analysis with practical strategy—so you know where to focus, how to fund growth, and what moves the needle.
What we do:
- Financial benchmarking and diagnostics
- Compare margins, overhead, and productivity to peers and targets
- Risk and scenario analysis
- Best/base/worst-case planning for revenue, costs, hiring, and capital
- Forecasts and operating plans
- 12–24 month revenue/expense forecasts tied to a monthly budget
- Pricing and profitability
- Unit economics, service mix, cost controls, and margin improvement
- Cash flow strategy
- 13‑week cash plan, working capital tune‑ups (AR/AP/inventory), debt options
- Business environment review
- Trends, seasonality, competitive dynamics, and capacity constraints
- Execution cadence
- KPI dashboard, owner/leadership meeting rhythm, and accountability
Deliverables you'll receive:
- Strategic plan summary (one‑pager) with priorities and milestones
- 12–24 month forecast and monthly budget with scenario modeling
- KPI dashboard and target map
- Cash flow plan and funding recommendations
- Quarterly review agenda and action tracker
Our process:
- Discover: goals, constraints, historicals, and market context
- Diagnose: benchmark performance and identify quick wins
- Design: build forecasts, pricing/profit plan, and cash strategy
- Execute: monthly KPI reviews and quarterly strategy resets
- Iterate: update assumptions as the business evolves
When this helps most:
- You’re growing but margins and cash feel tight
- You’re planning pricing changes, a new location, or new lines of business
- Lenders/investors want a plan with reliable numbers and milestones
Works well with:
- Client Advisory Services (CAS) for monthly reporting and reviews
- Remote CFO Services for deeper forecasting, capital, and board/lender support
Ready to align strategy with the numbers—and execute confidently? Contact us or book a quick consult to start your strategic plan.
Why Choose Cloonan CPA?
- Personalized Attention for Every Client
You work directly with William Cloonan, CPA—no call centers, no junior staff. Every client gets tailored advice and responsive support. - Virtual CPA Services, Nationwide Reach
Efficient, secure, and convenient service for small businesses across the U.S.—no matter where you’re located. - Small Business Specialist
With 7+ years of experience serving entrepreneurs and small business owners, we understand your unique challenges and goals. - Trusted Experience
A proven track record of helping clients minimize taxes, stay compliant, and grow their businesses with confidence.
Ready to Get Started?
Schedule a free consult, reach out with questions, or access your secure client portal.


